About our trainers
Meet our team of trainers
Paul Jones
Co-founder | Trainer | Speaker
For 18 years, Paul’s principles and frameworks have helped blue-chip CXO teams through to graduates change how they communicate, think and lead at work. He’s a highly engaging keynote speaker and corporate communications expert who’s passionate about the intersection of psychology, behavioural change and communication. A copywriter by trade, Paul co-founded Magneto Communications in 2005 with Petrina. Magneto has grown to be a leading enterprise offering for communication skills globally.
Fave things? Audiobooks by the dozen, fitness hacks, navigating the waves from Maroubra to Bondi on his ocean ski, anything gluten free.
Jon Maxim
Trainer | Communications Evangelist
Jon is a copywriter, trainer and communication strategist with 42 years’ experience helping organisations say what they mean – and be heard. For 31 of those years he’s trained thousands of clients across the UK and Asia Pacific, from global enterprises to boutique brands. He’s designed advanced copywriting programs for the Australian Direct Marketing Association, the New Zealand Marketing Association and Australia Post. His sessions are lively, practical and full of insider techniques. Whether it’s a board paper, campaign, AI-assisted first draft or influential presentation, people leave with skills they can use the next day.
Fave things? His kids, cooking, sharing great writing tips, films and film festivals, and anything to do with France.