Tag: writing training
Webinar: Trim the Fat – Keep Decision-Makers Engaged!
Limited seats: Book now. Date and Time Friday, August 29, 2014 11:00 AM – 12:00 PM AEST Description (Attend this for FREE! To receive a ...
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Research shows poor communication kills projects
Research: Half of all failed projects die due to poor communication If getting more projects over the line is important to your career and business, ...
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To influence them, frame them
‘Writing to Influence’ workshops: What they loved I’ve just finished running ‘Writing to Influence’ workshops in Brisbane, Sydney and Melbourne for Business Chicks. Great to see ...
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Persuasive business writing: Commitment and consistency
To influence, get ’em committed. How are your New-Year resolutions going? Today’s ‘influence’ tip holds the key to you achieving them, and to changing your readers’ minds. ...
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How to leverage social proof (consensus)
Follower Frenzy, or Social Proof? This is the third in a six-part series on influence and persuasion, loosely based on Dr Robert Cialdini’s work. If you’re ...
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Using ‘scarcity’ in persuasive writing
This is the second in a six-part series on influence and persuasion, loosely based on Dr Robert Cialdini’s work. Cialdini describes an experiment in which two ...
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Should leaders be feared or loved?
Research shows that leaders will be much more effective if they connect first with their followers, rather than demonstrate competence first, which can alienate them. ...
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Research proves it: Big words make you look dumb
Research shows that readers judge writers who use big words needlessly as less intelligent.
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Feeling grumpy? You’re at your most creative
Rather than wait until you feel better, research shows your bad mood may actually enhance your creativity (from Inc.): http://www.inc.com/jessica-stillman/in-a-bad-mood-tackle-a-creative-task.html
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The 4 Habits of Highly Effective Writers
Read lots, write lots, know your audience & proofread like a pro! Click the infographic to see more detail in a PDF version.
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