Six ways to embed the learning
Post-training, your people will be inspired. But if you don’t embed the learning, this will eventually fade. In fact, research shows people can forget up
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2017 New Year report card
Thanks for your support in 2016! Thank you for being a ‘comms convert’ in 2016. We’re so grateful for your commitment to becoming a clearer,
Made To Stick (6/6): Using stories to engage
Stories are important, the monster said. They can be more important than anything. If they carry the truth. ― Patrick Ness, A Monster Calls Did
‘That’s simply not logical, Jim.’ The power of Logos to persuade
Velcome! I was buckling my kids into the car the other day. It struck me that my parents — not so long ago!
What beats a good argument every time? Pathos.
According to research, we’re bombarded by 2,904 media messages daily. We notice 52, and positively remember only 4 (SuperProfile 2010). Boy, are we swamped! Add to
Webinar: Tame the Email Beast
Limited seats: Book now Date and Time Friday, July 18, 2014 11:00 AM – 12:00 PM AEST Description (Attend this for FREE! To receive a
Webinar: Trim the Fat – Keep Decision-Makers Engaged!
Limited seats: Book now. Date and Time Friday, August 29, 2014 11:00 AM – 12:00 PM AEST Description (Attend this for FREE! To receive a
Research shows poor communication kills projects
Research: Half of all failed projects die due to poor communication If getting more projects over the line is important to your career and business,
Ya gotta wanna
Reading and loving ‘On Writing Well,’ by William Zinsser. Great quote: ‘Can such principles [of writing with humanity and warmth, clarity and strength] be taught?
How to write a ‘keeper’ Christmas card
How to write a ‘keeper’ Christmas card; one to give to special people in your life (clients included) that they won’t throw away. Many of the tips apply to engaging business writing, too.
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