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The Curse of Cognitive Load: Why complexity kills comms

 ‘When I saw them shuffling back from the director’s office, I knew he’d said no.’ If you’re like most people, you’re missing something crucial in how you ...
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Inconvenient Truths (Linguistic Statistics)

The single biggest problem in communication is the illusion that it has taken place. – George Bernard Shaw Are you kidding yourself? Absolutely. We all ...
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Meet CYBA: The Credosity Bulk Analyser

Bulk Analyser X-rays hundreds of documents at once What if you could generate a spreadsheet summarising the readability, professionalism and diversity/inclusion issues in hundreds of documents ...
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2017 New Year report card

Thanks for your support in 2016! Thank you for being a ‘comms convert’ in 2016. We’re so grateful for your commitment to becoming a clearer, ...
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Diversity and Inclusion detector – New in Credosity

Credosity now finds non-inclusive language and offers smart alternatives. McKinsey, Deloitte research links diversity/inclusion to significant company success.   To get highest, ditch your bias ...
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Communications Wisdom: Kate Toon, Copywriter

In conversation with: Kate Toon, Copywriter and SEO lover More about Kate. Kate Toon is an award-winning SEO copywriter and SEO consultant with almost two decades ...
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Communications Wisdom: Amber Daines, Bespoke Communications

In conversation with: Amber Daines, CEO, Bespoke Communications Amber Daines has spent almost 20 years in communications, including print and TV journalism, PR, and marketing, ...
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Communications Wisdom: Jeffrey Anthony

In conversation with: Jeffrey Anthony, Executive Consultant, Know Your TalentsMore about Jeffrey.   Jeffrey Anthony is a former Chief Financial Officer with 20 years of ...
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Communications Wisdom: Dean Mannix, SalesITV

In conversation with: Dean Mannix, CEO, SalesITVMore about Dean.Follow Dean on Twitter @deanmannix Dean Mannix is one of Australia’s leading sales coaches. As the co-founder ...
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Communications Wisdom: Jim Bolton, Ridge Training

In conversation with: Jim Bolton, President & Owner, Ridge Training The book, ‘People Skills‘, is a comms classic. It was one of the texts I had ...
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