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AI, communication and the age of being ‘more human’
Pre-Magneto, our background was as copywriters—people who are paid to write well on behalf of others. In our case, that was mostly large enterprise clients, ...
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Top Books: Responding to Customer Complaints
Here are some highly recommended books to help you learn how to effectively respond to customer complaint letters: 1. “How to Win Friends and Influence ...
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Top Books: Influencing Non-Technical Audiences
Here are some recommended books that can help you learn how to engage and influence a non-technical audience on a highly technical subject. These books ...
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Top Books: Emotional Intelligence
Here are some of the best business books that explore the concept of emotional intelligence (EQ) and how it can be applied in professional settings: ...
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Top Books: Persuasion, Psychology, Comms
Harry S. Truman had it right… ‘Not all readers are leaders, but all leaders are readers!’ What price an idea? One good idea can set ...
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How do I become a better writer?
Hello Paul, I participated in your business writing course over the past two days. Currently, I don’t have to write frequently. I only write reports ...
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