How to leverage social proof (consensus)
Follower Frenzy, or Social Proof? This is the third in a six-part series on influence and persuasion, loosely based on Dr Robert Cialdini’s work. If you’re
Influence through “Social Proof”
Feeling sheepish? Your readers are. Well, they (like all of us) can act like sheep when making decisions. Ever notice yourself checking what others are