- All
- AI
- Influencing
- Leadership
- Learning
- Presenting
- Writing
Avoid passive voice. Ask a zombie.
Now Credosity finds your passive voice Passive voice is one of the biggest problems we’ve seen in the 8000 corporate writing samples we’ve reviewed. You’re almost certainly doing it. But it’s bad. Evil, even. It’s ...
Read More
Communications Wisdom: Jim Bolton, Ridge Training
In conversation with: Jim Bolton, President & Owner, Ridge Training The book, ‘People Skills‘, is a comms classic. It was one of the texts I had to study for my communications degree, and has sold over ...
Read More
Communications Wisdom: Karen Boalch, Macquarie Group
Communications Wisdom In conversation with:Karen Boalch, Associate Director, Macquarie Group With a 30-year writing career spanning journalism, politics and business, Karen was a prime candidate for our Communications Wisdom series. An Associate Director at Macquarie ...
Read More
Made To Stick (6/6): Using stories to engage
Did you ever stop to think that stories have helped humans survive? Long before books, there were stories. We told them around campfires and cave mouths for millennia. It’s how collected wisdom passed to future ...
Read More
Made to Stick (5/6): Use emotion to engage
$100m decision: heart or head? Here’s a statistic that surprises almost everyone who hears it. Imagine you were the CEO of a large organisation, deciding on a $100 million project. How much of your decision would be ...
Read More
Making Ideas Stick (4/6): Without cred, you’re dead
So far, in the Heath brothers’ SUCCESs model of what it takes to make ideas and messages stick, we’ve looked at: S: The importance of simplifying to the core U: Grabbing people’s attention, and keeping ...
Read More